July 2023
Camp Winnebago Celebrates Winnebago Brand RV Community
For 54-years, RV lifestyle event welcomes owners home, Eli Young Band to headline finale
Winnebago, the flagship brand of outdoor lifestyle product manufacturer Winnebago Industries, Inc., is celebrating its RV community during a week-long rally of fun, entertainment, and camaraderie July 16-20.
Previously referred to as the Grand National Rally, the newly renamed Camp Winnebago will now include the Winnebago brand in its moniker, proudly building on the heritage of this classic American brand. As the largest and most esteemed community event of the year, Camp Winnebago will continue the long-running legacy of our Winnebago homecoming and highlight the company’s continuous commitment to creating the most owner-focused and limitless RV experience.
“For 54 years, we have hosted this rally, and every year we are eager to welcome our Winnebago motorhome and towable owners to Forest City for a week full of activities at Camp Winnebago,” said Kunal Mehta, Head of Strategy, Business Development and Marketing for Winnebago. “With over 600 RVs in attendance, it’s the perfect opportunity for our owners to reconnect with old friends and make new ones – all with the common thread of a Winnebago RV.”
Throughout the week, rally goers will attend seminars, participate in fitness classes, and take part in a number of activities, like a car show, trivia, movie night, a campfire jamboree featuring a professional storyteller, and take in a performance from country music group, the Eli Young Band. Attendees will also have the opportunity to join product-focused seminars where they can provide feedback on what future RVs look like.
“This is the perfect opportunity for us to gather input from our owners – the ones that use our products daily and know them best,” said Mehta. “Tapping them for feedback and suggestions as to how we can make our RVs better in the future is important to all of us at Winnebago.”
The brand also announces that the former Winnebago International Travelers (WIT) Club is evolving to better support the Winnebago owner community and experience. WinnebagoLife, which includes the GoLife Community, GoLife Blog and GoLife Perks, is an evolution of the long-standing WIT owners’ club. Going forward, all Winnebago owners will be part of the brand’s GoLife community the moment they take delivery of their towable or motorhome product. This inclusive community ensures all Winnebago owners feel welcome to join owner-organized groups and meetups happening across North America.
Comments
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